What is Every Door Direct Mail?

"Ever Door Direct Mail," is a new mailing program from the United States Post Office. They have reduced postage substantially. You can now mail larger postcards for less than you could mail smaller postcards before; as low as 14.2 cents per piece. Plus with USPS "Ever Door Direct Mail," you don't need to buy a mailing list.

What are the advantages to "Every Door Direct Mail"!

1. Postage as low as 14.2 cents a home even for an 11" x 17" brochure.

2. It is cheaper than bulk mail and arrives at your recipient’s home sooner.

3. Addressing is simpler. No need for bar coding.

4. You can pick the day of the week to mail so you have more control on when it arrives.

5. No need to buy an expensive mail permit.

What's the catch?

No catch, but there are a few restrictions.

1. You have to mail a flat piece (no letters) and size restrictions apply.

2. You must mail to complete postal routes (subgroups of zip codes about 200 - 800 homes each).

3. You need to prepare your bundles according to USPS specs.

4. You have to drop them off at the appropriate Post Office location.

5. You are limited to mailing no more than 5,000 pieces on any one day per zip code.

Design, print, prep for mailing, and take to the post office. Cloud 8 can handle some of the work or all of it.

Popular sizes are 6.25” x 9”, and 8.5" x 11" for postcards and 11" x 17" for folded brochures. You may want assistance until you get the hang of the system before you fully take charge of your USPS "Every Door Direct Mail" program. The paperwork needs to be submitted in a specific way and your postcards or brochures need to be bundled according to specs. But there is no reason you can't handle it yourself after a while if you prefer to do these things yourself.

Call Cloud 8 Marketing for a customized quote for your business (614) 273-0845.